Get Meta ads strategies that actually work in 2025.
Expert audits, proven frameworks, and step-by-step guidance to turn your
Facebook ads into a reliable growth engine.
Get Meta ads strategies that actually work in 2025. Expert audits, proven frameworks, and step-by-step guidance to turn your Facebook ads into a reliable growth engine.
Does that sound familiar?
Then you’re not alone…
“I’m scared of putting more money into ads and getting nothing out of it.”
“I’ve tried ads, they didn’t work for me (even though I hired an agency).”
“I don’t know how to find the right audience for my business.”
“I feel like it’s so complicated now, it’s easier to boost a post.” (please don't!)
“Facebook is constantly changing, how can I keep up?”
“The cost per lead is too expensive. I don’t want to pay $20 for a lead.”
BUT you’re probably thinking….
But you don’t have to wait so long. You can start learning from me now and save yourself thousands of dollars and the hassle.
Some of them even spent months(!) before they realised, not knowing if the agency or ads manager was actually doing a good job, wasting them outrageous amounts each month on very little to no results.
Most people come to me after they already got burnt from costly trial and error, hiring an agency or unqualified ads manager and spending thousands of dollars without getting their desired results…
I help female entrepreneurs like you master Meta Ads and show you how to have ads grow and scale your business for you.
If you want to run ads that bring you results (aka actual leads and sales), you have a product you’ve successfully sold before, and you want to know how to replicate this over and over again, then you’re in the right place!
Over 10 years of personally running Facebook and Instagram ads I have developed methods for consistent positive ROI that majority of ads managers don’t know about, don’t use and don’t let your business benefit from. But you can do it yourself/in-house and generate the leads and the sales you’ve always been dreaming about!
I’m Kat, your online marketing coach & Facebook ads expert
students taught
Over 1100
in client launches
$36mil
ad spend managed
$5.5mil
years experience running ads
10
Experience backed by results
(across various niches):
You could simply run ads (yes, even now ads still work!).
So your choice is either to post on social media a bazillion times a day, do a podcast, write a blog, go live in a group, create a funny video and hope it goes viral, reach out to friends, ask for referrals, and do the hundred other things you could be doing to get clients organically and SLOWLY grow your email list, OR…
But you have a business and you need a reliable stream of new customers.
Facebook ads are shrouded in mystery - most business owners wonder “why does it work for some, but not for others?” Plus: the myths and rumours that get created and repeated make it impossible to know (without guidance) if something is true or just bad advice (for instance: please don’t ever “boost” your posts - that’s a complete waste of your money! But I digress).
Let the Meta ads process be a playground for endless opportunities to grow your business.
1-on-1 help
Already familiar with Facebook Ads? If you're running ads already and are looking for help checking your campaign, troubleshooting its performance, discussing your audience and/or anything else ads related, this is for you. I'll look into your ads and advise on the best way forward.
Facebook Ads
1-on-1
Strategy Call
BOOK one of my LIMITED-SPACES 1-on-1 calls
into your list
With ads you could have your monthly subscribers coming
Do you want to spend hours every day doing ALL the things only to grow your list by 50 or 60 people by the end of the month?
If you want to grow and scale your business and have your first 10k, 20k, or 50k and beyond month – relying on organic growth is a bit like planting a seed and watching it grow because you’re craving an apple. Stores have apples ready for you to get them at any point. And sure, you can plant an apple tree, but the question is, do you want to wait that long?
- make your ads work better
- bring leads at a cheaper cost per result
- have a higher return on investment and
- find the people who are excited to work with you.
Let’s drown the newsfeeds and stories with honest and effective marketing that sells helpful products, shall we?
I’m on a mission to demystify Facebook Ads and help good people like you do good business online
and MULTIPLE instances of people doing their best launch ever after starting to work with me (whether that’s hitting for the first time an over €100k or over $1mil mark in one launch, all the way to doubling a launch to over $2million launch-to launch).
The immediate return on ad spend was 250% - from the moment ads started 3 weeks before the launch event, sales were coming in every single day.
"I just set up my first ever retargeting ad! Because of the training from Kat it only took like half an hour to set them up. Yay!"
Cutting the cost per lead into ⅓ of the previous price after a 1h call with me, going down from $9/lead to $3/lead
More than 100% of launch ad spend covered before cart opened
”You make it easy to understand complex material and you solved a few problems I had for months within the first half an hour of our session.”
50% of ad spend covered from tripwire sales before the launch event begun (35,000 leads from ads, 4,100 tripwire sales)
25,000 leads for a launch event collected in 3 weeks
Here are some of the results my clients achieved:
And here’s what my clients have to say about working with me in their own, honest words ❤️
- Suzy Ashworth, suzyashworth.com
For the first time in two years, my Facebook ads are showing me the type of ROI that you've heard about, hoped and wished for.
Kat literally 10x my investment in a week for me... I so wish I hadn't wasted so much of my life before I finally got my head around saying YES!
- CARRIE GREEN,
female entrepreneur
association
Working with Kat has been an absolute game-changer for our business. She's helped us achieve our most successful launch ever.
Kat brings such a deep level of detail and care to everything she does. She's incredibly data-driven, always optimising every aspect of our ad campaigns to get the best possible results.
real talk:
Do you finally want your Meta ads to work FOR you and help you grow and scale your business without the headache and frustration?
No matter where you’re at right now on your Facebook ads journey, choose the best option for you below and I’ll help you to finally make your ads work:
1-on-1 help
Already familiar with Facebook Ads? If you're running ads already and are looking for help checking your campaign, troubleshooting its performance, discussing your audience and/or anything else ads related, this is for you. I'll look into your ads and advise on the best way forward.
Facebook Ads
1-on-1
Strategy Call
BOOK one of my LIMITED-SPACES 1-on-1 calls
Grow your sales by being everywhere your audience looks (on a $2/day ads budget)
Whether you've run ads before or not, add this strategy to start running effective retargeting ads - discover how to make your business instantly visible in just 40 minutes, turning invisible and disengaged followers into eager buyers
The Everywhere Effect - a $2/day retargeting system
START YOUR ADS JOURNEY WITH...
YES, I'M IN
Download this FREE checklist & guide to discover your blueprint for attracting more leads and making consistent sales (without wasting money).
Whether you've run ads before or are planning to start soon, discover the common 11 mistake (& solutions!)
FREE CHECKLIST: 11 Mistakes Sabotaging Your Meta Ads
who doesn't love a freebie?
